Building a Predictable Outbound Engine for AI-Powered Localization

2 Months - Ongoing

Campaign Duration

Mixed

Campaign Type

2

No of SDRs

Key Performance Indicators

$1.5M

$ value of pipeline generated

Meetings Scheduled

39

No. of meetings scheduled

Estimated SQL ROI

67X

Estimated Return On Investment

Revenue Growth Realized

$300K

Estimated Revenue Generated

Series B

Funding Stage

51-200

Headcount

Israel

HQ location

Media & Entertainment

Target Industry

Global

Target Location

TV, Film, Gaming, e-learning

Target Persona

Table Of Content

Overview

Challenges Faced

Our Solution

Results Achieved

Future Outlook

Deepdub AI revolutionizes dubbing and end-to-end localization for voice production at scale.

Deepdub AI partnered with Whistle to transition from sporadic, inbound-dependent results to a structured, scalable engine for generating qualified meetings. By tightening targeting and implementing a multi-channel approach, Whistle established a predictable pipeline focused on high-intent AI dubbing and localization use cases. This strategic shift has successfully secured 39 meetings to date, positioning Deepdub for continued growth in the Voice API and Media & Entertainment markets.

Challenges Faced

  • Reliance on inbound-dependent or sporadic lead generation.
  • Lack of a structured or scalable outbound engine.
  • Messaging that was potentially too broad, categorized under generic "video production" or "AI".
  • Difficulty in consistently reaching the correct industry personas.

‍

Our Solution

  • Implemented a multi-channel outreach strategy including calls, emails, LinkedIn, and event-based outreach.
  • Focused messaging on specific use cases like content scaling, multi-market distribution, and localization at scale.
  • Developed short, direct outbound copy to build curiosity rather than over-explaining value upfront.
  • Utilized light personalization based on role and company context to improve engagement.
  • Prioritized event-based outreach as a key driver for securing meetings with high-value targets.

‍

Results Achieved

  • Successfully booked 39 meetings, with 25 sales qualified leads in 2 months.
  • Achieved 30 meetings held, resulting in a 80% meeting held rate.
  • Scaled the team by adding a second SDR on 13 April to build toward a full-scale approach.
  • Validated that industry-specific, concrete angles lead to higher engagement and business potential.

‍

Future Outlook

The success of the initial campaign has established a strong foundation for Deepdub AI to move toward a full-scale outbound approach. As targeting and messaging continue to be refined based on positive early signals, the addition of a second SDR will support the goal of maintaining a consistent and predictable pipeline. The trajectory indicates continued growth in the Voice API and M&E sectors as the process transitions from early validation to broad execution.

Key Learning

Specificity Over Generality

Performance is driven by anchoring messaging to exact workflow problems and specific use cases like "localization at scale" rather than "generic AI".

Conciseness is Critical

Short, direct outbound copy, especially on LinkedIn, outperforms longer emails that attempt to explain too much value upfront.

Event-Based Outreach is Key

Combining multi-channel efforts with event-specific targeting has proven to be the most effective way to secure meetings with the correct companies and personas.

Proven success with companies
in your industry

Real world results from companies that partnered with Whistle to generate qualified pipeline faster.
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