Scaling LinkedIn Outreach for Park Road Advisors

Whistle implemented a LinkedIn-focused campaign that emphasized precision, timing, and personalization:

• Personalized Messaging: Each outreach message was tailored to the prospect, incorporating insights about their business and challenges.
• Optimized Timing: Campaigns were scheduled according to prospect local time zones, dramatically increasing engagement.
• Collaborative Planning: Shared calendars and structured communication ensured campaigns were executed efficiently and aligned with client needs.‍
• Iterative Tweaks: Small optimizations, like adjusting message timing and daily connection limits, significantly improved results over time.

"I’ve really appreciated the flexibility and collaboration with Whistle. They helped me establish a disciplined approach to outreach, and now my campaigns are achieving hit rates of 30–50%—far beyond what I expected. The team’s professionalism and responsiveness have been a real differentiator."
— Alex Kleban, Co-founder, ParkRoad Advisors

• Meetings Scheduled: 7 confirmed meetings within the first week of the optimized campaign (previously 6 over multiple months), 15 meetings total.
• Engagement Metrics: Connection rate over 40%; reply rate around 10% (average LinkedIn campaign metrics).‍
• Process Improvement: ParkRoad now has a repeatable system for outreach that consistently drives high-quality leads.