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This PropTech company partnered with Whistle to develop a complete sales operations framework from scratch. Their AI-powered platform enables users to create real estate layout plans and visualizations with ease, serving both professionals and non-designers. The company needed more than lead generation, they required a full sales strategy, structure, and execution model capable of supporting fast growth and continuous iteration.
No Established Sales Infrastructure: The company needed to create a sales process that covered the full customer journey, from initial engagement through to conversion and retention.
Agility Required: As a fast-growing startup, they had to experiment and iterate quickly while staying fully operational.
Niche Market Focus: The target audience, office space professionals, was highly specific, requiring precise targeting and personalized communication to generate meaningful traction.
Whistle deployed a dedicated SDR to manage qbiq’s outbound outreach, leveraging both email and phone campaigns. Lead engagement and follow-up were structured to prioritize high-intent prospects. The campaign continuously tracked response rates, conversations, and conversion metrics to optimize outreach strategy and refine targeting.
“Penetrating the American market is no easy feat. It’s like driving a race car on a muddy, treacherous trail where one small mistake can send you off course. Partnering with Whistle made the ride smooth and full of confidence. Their expertise and service provided us with the necessary tools to navigate the challenges of the market. From the beginning, I felt like they had our back and were committed to our success.”
Meetings Scheduled: 1,507 meetings scheduled during the campaign duration.
Qualified Pipeline: 1,030 qualified sales opportunities created.
Targeting Precision: Focusing on a well-defined niche of office space professionals enabled the company to refine outreach and achieve significant traction.
Infrastructure Build: Establishing a full sales strategy and execution model provided the operational maturity required for US market expansion.
Strategic Collaboration: Integrating Whistle executives into the client’s operations ensured real-time optimization and consistent progress through transparent communication.
Looking ahead, the robust sales infrastructure established by Whistle positions the company to aggressively scale its footprint in the US market. By solidifying a consistent $250,000 monthly pipeline through precise outbound targeting, Whistle has provided the operational maturity required to move beyond the Pre-Seed stage. This strategic foundation ensures the company can continue to refine its conversion tactics, transforming initial market traction into sustainable, long-term revenue
Combining SDR expertise with CRM and content support accelerated sales maturity within the organization.
Close, transparent communication between both teams ensured consistent progress and quick pivots when needed.
Focusing on a well-defined audience enabled the company to refine its outreach and achieve measurable pipeline growth.
