Scaling Outreach for EverX with Precision and Personalization
EverX provides inventory management services for small and medium-sized consumer goods brands

EverX

Early Stage

Funding Stage

2-10

Headcount

Israel

HQ location

E-commerce

Target Industry

US / Canada

Target Location

Outbound

Campaign Type

Transformative Metrics That Showcase Our Impact.

Discover the measurable outcomes that define our success. Our data-driven approach ensures that every strategy is backed by real results. Explore how we help businesses thrive with our innovative solutions.

Key Performance Indictors

$18,000

$ value of pipeline generated

Estimated SQL ROI

100X

Estimated Return on Investment

Revenue Growth Realized

57%

Reduction in Operational Costs Over Six Months

Table Of Content

Overview

Challenges Faced

Our Solution

Results Achieved

Future Opportunities

Overview

EverX provides inventory management services for small and medium-sized consumer goods brands. When the company decided to scale its outbound efforts, it faced a choice: hire an in-house team or partner with an agency. Based on a strong referral from their Head of Marketing, EverX chose Whistle. The goal was clear—drive high-volume lead generation through strategic email campaigns, balancing scalability with personalized engagement. EverX wasn’t just looking for volume but to spark meaningful conversations and convert prospects into long-term customers.

‍

Challenges Faced

  • High KPI Expectations: The campaign set ambitious targets, requiring consistent lead generation and conversion every month.
  • Ramp-Up Period: Domain warm-up and initial setup slowed early traction, making it difficult to hit monthly benchmarks immediately.
  • Single-Channel Approach: Relying solely on email limited opportunities for deeper conversations and a more comprehensive explanation of EverX’s offering.
  • Technical Issues: Early-stage personalization tokens weren’t pulling through correctly, affecting message quality and engagement.
  • Time Constraints: Before Whistle, EverX’s outbound efforts required significant manual work—sending individual emails one by one. This approach was time-consuming and difficult to scale.

‍

Our Solution

Whistle adopted a focused, data-driven approach to manage EverX’s high-volume outreach while ensuring the messaging remained personal and relevant:

  • Personalized Messaging
    • By embedding relevant pain points and insights into outreach emails, Whistle kept messages conversational and tailored—avoiding overly sales-driven language.
  • Technical Optimization
    • Early API issues with personalization tokens were quickly identified and resolved, minimizing disruption and improving on message accuracy.
  • Consistent Communication
    • Weekly strategy check-ins and detailed performance reports ensured alignment and transparency, providing clear visibility into progress and results.
  • Real-Time Insights
    • A dedicated Slack channel allowed EverX to track outreach and engagement metrics in real time, allowing for collaboration and immediate feedback.
  • Operational Efficiency
    • By taking over outbound email campaigns and setting up EverX’s HubSpot account, Whistle freed up time for EverX’s leadership to focus on high-value activities like customer calls and deal closures.

‍

Results Achieved

  • Meetings Scheduled: Three to four qualified opportunities generated per week after the initial ramp-up period.
  • Improved Messaging Performance: Personalization efforts led to more engaging conversations and stronger response rates.
  • Early Traction: Despite technical challenges, the campaign gained early momentum with well-crafted, tailored outreach.‍
  • Operational Time Savings: EverX’s leadership was able to step back from manual outreach and focus on converting opportunities rather than creating them.

Future Outlook

As the campaign matures, expanding beyond mass email to include phone outreach could drive stronger engagement and better-qualified leads. With foundational issues resolved and personalized messaging proving effective, EverX is well-positioned to scale its outreach and hit long-term growth targets.

Whistle remains committed to refining this strategy, ensuring EverX’s outreach not only meets KPIs but also builds enduring brand recognition and a solid sales pipeline.

‍

Solutions

Key Learning

Personalization Drives Engagement

Thoughtful, well-researched messaging outperforms generic outreach, creating more meaningful prospect interactions.

Multi-Channel Potential

Expanding outreach to include calls could help explain EverX’s offering in greater detail and accelerate conversions.

Collaboration Enhances Performance

Transparent reporting and real-time feedback loops kept both teams aligned and agile, allowing for faster issue resolution and strategic pivots.

Proven success with companies
in your industry

Real world results from companies that partnered with Whistle to generate qualified pipeline faster.
Events Software
Ticketing Platform

This company needed assistance with going after a list of 26,000 named users from one of their main competitors.

Find Out More

IT Services
Kaltura

Kaltura needed help to generate consistent Sales Qualified Leads for their Marketing team.
‍

Find Out More

Computer Software
Verbit

When Verbit set its sights on the US and EU markets, it faced the monumental challenge of establishing a foothold in these unfamiliar territories.

Find Out More

View More

Not Sure Which Service Is Right for You?

Let’s figure it out together. Book a quick call and we’ll walk you through the best-fit options based on your goals, team structure, and current setup.